Become a seller at Lucasgift · Lucasgift seller program · Selling on Lucasgift · Selling program ·Sep 09, 2024

Luca’s Gift: New Marketplace for Personalized Gifts

by Taha Yavuz

The online marketplace has become a hive of activity for sellers because it makes it easier for them to reach a wider audience. Unfortunately, the large opportunities have also increased competition. It is not unusual for sellers to claim “it is oversaturated” when you suggest they should try selling on popular marketplaces. Luca’s Gift is an Etsy alternative selling platform for personalized gifts.

Why Should Sellers Use the Luca’s Gift Market Place?

Luca’s Gift is an online gift marketplace for sellers to market and sell their handcrafted personalized products. As more people seek unique gift ideas, sellers can be as creative as they wish to meet the demand. Luca’s Gift offers an Etsy alternative selling platform, and if you’re looking to expand your reach, here are reasons why you should do it.

Flat-rate earnings: For every sale you make, Luca’s Gift will release 70% into your account. There are no hidden charges, such as ad fees, transaction fees, or membership fees. The flat-rate earnings make it easier for sellers to predict their income.

Less competition: Luca’s Gift is a growing platform and an ideal space for sellers to make an impact. Your products will be noticed quickly, and your business will thrive if you continuously provide high-quality products.

Simple terms of service: Sellers don’t have to worry about the fine print because the contract between Luca’s Gift and sellers is straightforward. Sellers focus on producing high-quality products and fulfilling orders, while Luca’s Gift manages advertising.

No listing fees: Luca’s Gift, unlike other online marketplaces, doesn’t charge listing fees. Each seller has an equal opportunity to make a sale and grow. Their expertise, product popularity, and conversion rate will give them an edge over the other sellers.

Free advertising: Luca’s Gift handles advertising of the products on their site, within the blogs, and on social media. Sellers can also use social media and other marketing channels to promote their products to support what Luca’s Gift is already doing.

Discounts don’t affect earnings: Luca’s Gift retains exclusive rights to discounts applied on products. For example, some special groups, like the military, students, and first responders, are entitled to a discount when they buy products on Luca’s Gift. However, Luca’s Gift will not take more out of the sellers’ earnings to cover the discounts. The same applies to the affiliate program.

Automatic payouts: Once sellers ship the products, funds will be automatically sent into their accounts within 14 days. Sellers with frequent sales will get weekly payouts, depending on when the 14-day period elapses. The secure payments are made to the seller’s PayPal account.

Seller pricing flexibility: Luca’s Gift gives sellers autonomy over the pricing of the products. However, the online marketplace asks sellers for the best prices to make the custom products affordable.

Sellers are constantly looking for the best-selling platform for personalized gifts, and Luca’s Gift might just be it. The platform has transparent practices, including their cut from a sale. Free shipping and free returns are enticing strategies that sellers can use to boost sales, but Luca’s Gift doesn’t cover these costs.

How Can You Increase Sales on Luca’s Gift Marketplace?

The online marketplace can easily be the break entrepreneurs need to build their brand and increase their sales. At least that’s what it looks like on paper. The truth is many sellers succeed, but equally, many fail.

As an Etsy alternative selling platform, Luca’s Gift is relatively new and is yet to be saturated with sellers. Any marketer knows this is the perfect time to start making your name on the platform before it is saturated. The foundation you set now is critical for your success. Here are some tips on what you can do to succeed in Luca’s Gift personalized items marketplace.

1. Offer Unique Personalized Gifts

One of the complaints from sellers and buyers in the different online marketplaces is the sheer volume of sellers offering similar products. This doesn’t mean that you should give up your idea of selling leather keychains. Instead, you should be creative with personalization options, colors, and target meaningful occasions.

2. Competitive Pricing

Product prices are the pillar of any business. While it is true that buyers will often go for quality, especially when buying gifts for loved ones, they also want to get high-quality products at favorable prices. Before pricing your products, have your production cost estimates and also carry out market research. What do other sellers charge for a similar product?

If you charged a similar price, would you still make a profit or would you incur losses? If you cannot offer lower products because of the quality of the material you use, you should highlight the qualities that make your product unique and worth the stated price.

Sellers offering free shipping and free returns also have to consider the costs and how much they are willing to lose from the price. Most sellers offer free shipping if the buyer spends a specific amount because this cushions them from losses.

3. Provide Relevant Information

Customers decide whether to buy a product on Luca’s Gift marketplace based on what they see and the product descriptions. This is your selling point and you should ensure you capture the potential buyer’s attention at this point. Use high-definition images and give clear product descriptions.

The buyer should be confident that the custom gift is perfect before they contact you. Details such as size, color, personalization requirements, and the quality of the material used should be stated clearly. You should also explain how long it will take to personalize and ship products. All these details will help determine if you’ll have a conversion.

Remember buyers don’t have much time to go back and forth with you, asking questions because you didn’t provide details. If your product description misses important details, they will move on to your competition.

4. Responsive Customer Service

Customer service is critical on online marketplaces like Etsy and Luca’s Gift. Understandably, handling lots of orders can be overwhelming, but sellers shouldn’t compromise on customer service.

Have a team to respond to questions from potential customers, especially those with doubts or those interested in making urgent orders. You should also have an automated message alerting customers that you’ll get back to them within a specific period, preferably within 24 hours.

5. Inventory Management

One mistake that many sellers make online is managing their inventory poorly. If you claim to sell specified personalized gifts, customers should get them as needed. If you have run out of certain products, show they are out of stock and specify when you’ll restock them.

It is normal for sellers to run out of products, but you shouldn’t turn this into a habit. Remember, when you don’t have the products that customers need, you’re losing money, while putting it in your competition’s hands.

Automated inventory management will give you real-time updates on your sales and the products you have left. You should also generate forecasts based on the sales history. For example, if a specific product is in demand on special occasions, such as Mother’s Day, you should prepare your inventory to meet the seasonal demands.

6. Understand Product Cycles

Product ratings are critical in the personalized gift marketplace. The gift niche is unique because buyers follow trends, and are always searching for unique gift ideas. Marketplaces like Luca’s Gift also expect sellers to be at the top of their game with sales and product visibility.

As a seller, you should observe buyer response to the products, and seasons when the products sell best. Fortunately, personalized gifts are easy to sell all year because of the birthdays and other occasions for celebrating loved ones. However, sellers can benefit from product cycles by introducing a range of products to cushion them when one product’s popularity falls.

7. Product Quality

As a follow-up on the product descriptions and the importance of giving this information in the online marketplace, sellers should ensure they give products as described. If you’ve mentioned that the custom product is made from distressed full-grain leather, this is exactly what the buyer should get. Any mishap will affect your business prospects and relationship with Luca’s Gift and other online marketplaces.

8. Target the Right Keywords

Marketplaces use specific keywords to boost the visibility of the products sold on the site. Sellers should also use keywords related to their products when marketing on search engines or social media. This is one way to complement the work that Luca’s Gift is doing. Sellers who do this also stand out from the large volume of sellers and products on the platform.

9. Social Media Engagement

Joining an online marketplace is just one of the steps that sellers can take to build their brand and improve its visibility. Social media is another component that sellers shouldn’t overlook. Make posts that trigger engagement on the products you’re selling.

It doesn’t matter if you’re new in the business or if you’ve been doing it for some time. When your product is seen and talked about, you’re one step closer to your success.

Final Words!

Luca’s Gift is an Etsy alternative selling platform for anyone selling personalized gifts. There are no limits to what you can sell, but you should focus on providing high-quality products at competitive prices. The terms of service are favorable, but sellers should understand what is expected of them when signing up on the platform.